Pop star theory - Andrew Goodwin

Andrew Goodwin has identified a number of key features that distinguish the music and the video as a form. He believes that there has to be a relationship between the lyrics and the visuals, with the visuals illustrating, amplifying or contradicting with the music. The lyrics in our music video are from the artist talking about the day he died. The visuals we have shown do have a relationship with the lyrics, despite me as the produced specifically making it the worst day of his life instead of the best - "The day I died was the best day of my life". This is shown through different mishaps such as, the stuffed animal falling from the sky and he witnessing a disturbed male picking it up and smelling it. There is also a point-of-view shot where a line from the lyrics is typed onto the screen which evidently indicates that the lyrics are relating to the visuals.

He understands that record companies will demand plenty of close-ups of the main artist or vocalist and that the genres are complex and diverse in terms of music video style and iconography. He believes that voyeurism is present in many music videos, especially with the content of females. Despite him being a male (which I specifically chose to play on the humour) Georges wife shows voyeurism as he performs mild sexual imagery to the camera.